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courtesy of the Washington Post

Chris Hughes, co-founder of Facebook, has spent the past year working on a new social network. This time, for good deeds.

With Jumo, set to launch on Nov. 30, Hughes hopes users will bring the same enthusiasm they do to Facebook status updates and fan pages to issues such as women’s rights in South Asia, child trafficking in Eastern Europe, and the fight against Aids.

And instead of working out of the Harvard University dorm room he shared with Facebook partner Mark Zuckerberg, Hughes has been working out of offices of in New York. Jumo, means “together in concert” in the West African language Yoruba. It “conjures up the idea of a lot of people working on different causes simultaneously to affect social change,” Hughes said.

The nonprofit is launching its social network as households are cutting expenses. But 60,000 people have signed up so far, without knowing much about it the project. Hughes thinks people would get more engaged if they knew about what their favorite charities and causes were up to and met like-minded people on the Web.

Hughes, who ran the social media campaign for President Obama’s election run, stopped by The Washington Post last week to talk about Jumo.

The APAA is proud to be one of the early adopters of Jumo.  Please follow our cause by clicking on this link.

http://www.jumo.com/org/4cfedcf33d8ef51181fb23f5

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